Project Overview:
Capturide is a cutting-edge, AI-powered CRM and lead generation platform built specifically for travel agencies and tour operators. With the goal of simplifying sales and client management for travel professionals, Capturide combines powerful automation tools, verified lead sourcing, and advanced team collaboration features.
The team approached us to build a conversion-focused website that reflects their smart, scalable tech offering while communicating clearly with non-technical users across the travel industry. The final result? A robust, easy-to-navigate, and mobile-optimized website that highlights Capturide’s offerings and drives signups.
Objective:
To design and develop a high-converting marketing website for Capturide that:
Clearly communicates its two main services: AI-powered lead marketplace and CRM subscription
Emphasizes ease-of-use, speed, and benefits for travel agents
Implements clean layouts, mobile responsiveness, and CMS for easy content management
Builds user trust through testimonials, transparent pricing, and engaging visuals
Challenges:
Complex Offering: Capturide provides both lead packages and a CRM product, making it essential to clearly separate and explain both offerings on the website.
Tight Messaging Window: Needed to convey value instantly to busy travel professionals.
Content Overload: A large amount of technical information (pricing tiers, features, integrations) needed to be streamlined for easy consumption.
Design Process:
Research & Discovery
Concept Development
Wireframing & Prototyping
Visual Design
Development & Implementation
Testing & Refinement
Outcome:
The new Capturide website provides a smooth, distraction-free journey for both CRM subscribers and lead buyers. With crisp visual sections, strong CTAs, and modular pricing layouts, the site has become a reliable sales and onboarding tool for the brand.
Key Achievements:
Streamlined User Experience
Visitors can now easily explore features, compare pricing, and start trials without confusion.Higher Conversion Rate
Strategically placed CTAs and benefit-focused messaging improved trial signups and lead purchases.Improved Brand Authority
A professional, polished digital presence increased trust among new users and partners.CMS-Driven Growth
Capturide’s team can now independently update blogs, pricing, and testimonials—boosting SEO and content freshness.
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